Sales
Brother reveals the knack behind persuasive printer sales
March 25, 2019
A recent press release sent out by a PR firm representing Brother has been advising retailers on how to upsell, persuading consumers to opt for more expensive devices in order to simultaneously sell more consumables. As Choice reveals, the PR firm’s press release offered retailers “a short lesson in ‘the art of the upsell’”, with […]
Canon Philippines aims to triple net sales by 2025
March 18, 2019
Canon Marketing Philippines has revealed its goal to triple its net sales by 2025 via its “diversified product range” and the Philippines’ “consistent” GDP growth. As BusinessWorld reveals, Kazuhiro Ozawa, President and CEO, has been explaining, “Because of the country’s GDP growth, we expect to grow year by year, that’s the first factor. Secondly, we […]