The Recycler
  • Ninestar Masthead banner July 2021
  • Biuromax Web ad May 2021
  • Nubeprint Online 425x90
  • ECs TEmp AD
  • Katun March Web Advert 2021

HP’s vampire video promotes instant ink

HP’s vampire video promotes instant ink

July 20, 2021

HP turns to vampires to promote their instant ink programme.

HP’s latest marketing campaign from Goodby Silverstein & Partners is enlisting modern-day vampires, portrayed by Beth Dover (Orange Is the New Black) and Tom Musgraves (Fargo) in an Adams family idea. The theme is a vampire couple who have been around for a while and seen history evolve, but Instant ink changes their world.

The “They Print at Night” campaign is a series of spots directed by It’s Always Sunny in Philadelphia’s Rob McElhenney via production house Raucous.

Our take on this: Over 60 people collaborated on the HP campaign, so it is definitely not a budget video, but it made us smile. If you know any vampires, then instant ink is a great programme. Meanwhile, a growing band of mere mortals who use the instant ink programme have launched a Class Action complaint alleging HP fails to deliver in a timely manner.

Categories : Around the Industry

Tags : HP Instant Ink Marketing Video

  • Apex web ad May 2021 version 2
  • Static Web ad July 2021
  • GM Technology web banner September 2021
  • Armor May banner Ink
  • GPI September 2021 Advert
  • Aster AUGUST Web banner 2021
  • Ninestar Big & Bold July 2021
  • Mito September 2021 Web Advert
  • IR Italiana Web ad January 2021
  • CTS Toner Supplies Web ad April 2021
  • Adter Recruitment Web ad April 2021
  • CET Web ad September 2021
  • ITP Web ad January 2021
  • PCL Web ad January 2021
  • PW Dubai December Ad
  • HYB Web ad February 2021
  • Ohana July 2021 web advert
  • Ohana July 2021 web advert
  • PW Dubai December Ad
  • HYB Web ad February 2021
  • Adter Recruitment Web ad April 2021
  • PCL Web ad January 2021
  • CET Web ad September 2021
  • ITP Web ad January 2021
  • CTS Toner Supplies Web ad April 2021
  • Adter Recruitment Web ad April 2021
  • CET Web ad September 2021
  • Ohana July 2021 web advert
  • PW Dubai December Ad
  • ITP Web ad January 2021
  • HYB Web ad February 2021
  • CTS Toner Supplies Web ad April 2021
  • PCL Web ad January 2021

The Recycler, Wittas House, Two Rivers, Station Lane, Witney, OX28 4BH, United Kingdom | Tel: +44 (0) 1993 899800 | Fax : +44 (0) 1993 226899
©2006-2021 The Recycler - Terms & Conditions - Privacy Policy including cookie use

Web design Dorset | Websites by Mark