OEM
HP’s Lucio talks emotion and diversity
February 13, 2018
The OEM’s Chief Marketing Officer stressed the importance of both in a recently-published interview. HP Inc.’s Chief Marketing Officer, Antonio Lucio, has given an interview to CRN in which he discusses the OEM’s new approach to marketing, and the importance of making an emotional connection with customers, particularly the millennial demographic. Describing how HP Inc. […]
Toshiba, Ricoh, win DataMaster awards
February 8, 2018
The OEMs were amongst the winners at the 2018 Awards from equipment tester DataMaster Lab. DataMaster Lab has announced its 2018 Awards for Office Print Quality, given to A3/Ledger MFPs delivering “excellent resolution and contrast, as well as high quality gradients, solids, and small characters.” Ricoh’s MP-C4505ex series was named the winner in the 40-49ppm […]
