The Recycler
  • Biuromax Masthead web banner March 2024
  • Katun web banner December 2022 NEW
  • G&G Web banner May 2024

ETIRA launches new reuse promotion video

June 26, 2019

ETIRA will launch the first of three videos promoting reuse at The Recycler Live Conference in Brussels this week.

“The video promotes reuse as a better option than continually using new single use cartridges. We want to promote reuse as a better option and to decrease single-use cartridges, thereby reducing the environmental impact of manufacturing new cartridges and reduce costs for consumers in the process.” Said David Connett, the outgoing ETIRA president.

We chose a cartoon theme for the video to convey an easily understood message and emphasise that reuse is a very favourable option for printer cartridge consumers.

ETIRA will use the video as part of their social media strategy to promote reuse across the office imaging sector. “A unique message in today’s world”.  According to Connett, “The OEMs want to shred used cartridges and recycle the materials. While this is better than landfill, it is way off the better reuse option and should come well after reusing the empty cartridges. In today’s world, the focus has to be on reducing what we consume, reusing everything we produce and then recycling the true waste and zero going to landfill.”

The video is two minutes long and can be viewed above or here: https://vimeo.com/343916705.  Alternative language versions will be produced if needed.

ETIRA plans two further videos this year covering the topics of “Reduce” and “Recycle”.

Categories : World Focus

Tags : ETIRA Remanufacturing Reuse

  • Apex Web Banner April 2024
  • TN Core May 2024 Web advert
  • Mito Web advert July 2023
  • IR Italiana Web ad January 2021
  • Static Control June 2022 Big & Bold Ad
  • G&G Big & Bold Web banner January 2024
  • Cartridge Web Banner May 2024
  • GM Technology Web Ad March 2024
  • Biuromax March 2024 Banner
  • Ink Tank Web ad May 2024
  • ITP Web ad January 2021
  • PCL May 2024 web banner
  • Denner Feb 2024 Web Ad
  • HYB Web banner Jan 2024
  • CET Web ad December 2023
  • Altkin Web ad March 2024
  • Zhono Web ad March 2024
  • ITP Web ad January 2021
  • Denner Feb 2024 Web Ad
  • PCL May 2024 web banner
  • CET Web ad December 2023
  • Altkin Web ad March 2024
  • Zhono Web ad March 2024
  • HYB Web banner Jan 2024
  • Zhono Web ad March 2024
  • PCL May 2024 web banner
  • HYB Web banner Jan 2024
  • Altkin Web ad March 2024
  • Denner Feb 2024 Web Ad
  • CET Web ad December 2023
  • ITP Web ad January 2021

The Recycler, Wittas House, Two Rivers, Station Lane, Witney, OX28 4BH, United Kingdom | Tel: +44 (0) 1993 899800 | Fax : +44 (0) 1993 226899
©2006-2023 The Recycler - Terms & Conditions - Privacy Policy including cookie use

Web design Dorset | Websites by Mark

The Recycler Subscribe Web ad January 2021
The Recycler Subscribe Web ad January 2021