June 27, 2023
Epson’s sales of its EcoTank high-capacity ink tank inkjet printers recently topped 80 million units worldwide. The printers have become one of the company’s biggest selling products with the ET-4850 EcoTank all-rounder one of its top five selling products in Australia and New Zealand.
There are now three EcoTank ranges – EcoTank for everyday home and business printing, EcoTank Photo which uses six colour inks for photo quality and EcoTank Pro that includes professional grade, robust, durable machines with pigment inks.
EcoTank also has a number of global brand ambassadors including Olympic 100 metre world record holder, Usain Bolt, basketball legend Shaquile O’Neil and in A/NZ comedy icon Jimeoin, who is the face of Epson’s, “No cartridges. No Joke.” campaign.
Epson Australia MD, Craig Heckenberg, said: “EcoTank users never need change an ink cartridge again. With big ink tanks, cheap refills and thousands of pages worth of ink included, you won’t have to worry about running out of ink at the worst possible times either.”
All 80 million EcoTank printers sold use Epson’s patented PrecisionCore Heat-Free Technology, which use less energy and reduces running costs compared to laser printers and is far kinder to the environment too.
Categories : Around the Industry