June 17, 2019
The Recycler reported on Canon India plans in India recently whereby the OEM announced that it is aiming to get 25 percent market share in the ink tank printer market segment.
To reinforce its leadership position in the ink tank category, Canon India expanded its PIXMA G series line-up with the new category launch of monochrome ink tank printer PIXMA GM2070 and launch of two variants in the colour ink tank printers – PIXMA G6070, PIXMA G5070.
The PIXMA G6070 is a multi-function printer allowing users to use it as a copier and scanner, while PIXMA G5070 and PIXMA GM2070 are single function printers. The new line-up features the integrated Ink Tank design, automatic two-sided printing, large paper feeding capacity, and full network compatibility.
Speaking about the release, Mr. Tamaki Hashimoto, Group Executive of Consumer Inkjet Group & Executive Officer of Canon Inc. said: “India has witnessed a rapid growth in the inkjet business for Canon and has been one of our top priority markets for expansion. Our learnings from the business in India, provides us an immense opportunity to nurture our new products. True to India’s cultural diversity, print applications are also diverse. Our Ink tank business in India has an excellent blend of home and office customers, which gives us the opportunity to have a balanced focus between B2C and B2B segments.”
“Having received a tremendous response for our G-series printers globally, we are delighted to expand the portfolio with the launch of new monochrome ink tank printers. I am glad to be a part of the launch in India which will be a new leap in our growth story across the markets,” he added.
??????Highlighting the future plans, Mr. Kazutada Kobayashi, President & CEO, Canon India added: “I am optimistic that the launch will further enhance our presence in India, and increase our market share by 25 percent in the ink tank category. With this endeavour we believe that our new product range will cater to our commitment of enriching experience for our customers as well as be a significant step in attaining double digit growth for our business.’’??????
Categories : Products and Technology