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Ricoh enters the work from home market

February 18, 2021

In a landmark move, Ricoh will deliver the SG 3210DNw GelJet printer and supplies to homes while users can order replacement GelJet ink directly via their local Ricoh website.

The new SG 3210DNw GelJet printer can be delivered direct to worker’s homes. Ricoh explained that its GelJet technology ensures improved permeability through faster drying, light and water-resistant printing.

Unlike the roller feeding function of traditional inkjet printers, GelJet devices use a belt system similar to those found in laser printers to ensure the paper stays flat to enable high speed, high quality printing.

The wide print head allows a variety of images to be presented simultaneously for reliable high-density printing.

The home-based device is supported by Ricoh’s network of service engineers. The device also supports environmentally sustainable working with low energy consumption, an energy saving mode, eco-friendly parts and long-lasting supplies. Ricoh said that GelJet devices typically consume 90% less power than a standard colour laser printer, thus contributing to a significant relative reduction in CO2 emissions.

In addition to its compact desk top size, the SG 3210DNw further supports flexible working with the ability to connect to networks via any device, including mobile. This flexibility extends to payment, with a fixed monthly cost just added to customer contracts.

Olivier Vriesendorp, Vice President of EMEA Portfolio Marketing & Product Management, Ricoh Europe, said: “The new business environment has significantly heightened the need to support and empower a distributed workforce. Enabling people to work from home at the same pace they would as if in the office, while connecting and collaborating seamlessly, is essential.

“Equally important is the peace of mind that comes with knowing that the same level of satisfaction is assured by Ricoh in support of these home-based devices and the workers that use them. Making our new GelJet device available on this scale is a testament to our ongoing commitment to helping people work together from anywhere.”

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