September 10, 2020
The company said it has pursued an active approach to significantly grow its product portfolio and capabilities, leveraging its expertise in technology, products and workflow solutions to provide clients with the tools and competencies to support their digital transformation.
The IDC MarketScape stated that “Konica Minolta has successfully executed this plan in targeted areas such as managed IT services, security, voiceover IP (VoIP), enterprise content management, business process outsourcing and vertical specific ERP and CRM solutions.” The report notes that “…customers seeking more than just a refresh of their printer/MFP portfolio and more of a vision of the workplace’s evolution into the future may want to consider Konica Minolta.”
Konica Minolta’s portfolio is also recognised by the IDC MarketScape in its report, as its product evolution involves a continuum of products and services including hardware, managed services, and business process automation integrated into an Intelligent Connected Workplace.
IDC MarketScape assessed that “Konica Minolta believes that technology needs to be human centred, so understanding the motivations, wants, and needs of the worker is essential. The company will focus on the ‘why’ when implementing new technology and not just the ‘how’.”
“Throughout the pandemic, Konica Minolta focused on using innovation and technology to solve clients’ business challenges. We reimagined, repackaged and repurposed existing technologies to create new offerings to help companies maintain business continuity,” said Kay Fernandez, Senior Vice President, Marketing, Konica Minolta. “The IDC MarketScape’s assessment is a testament to our ongoing hard work and efforts to assist clients with the acceleration toward digital transformation, and further imparts confidence amongst our clients that we will continue to pivot as the world of work further evolves.”
The report also highlights a specific product example of Konica Minolta’s digital solutions: “Konica Minolta’s MarketPlace platform represents a key element in the company’s Intelligent Connected Workplace vision. The Konica Minolta MarketPlace platform makes it easy for customers to access the tools they need to connect their MFPs to various industry-related, security and cloud service apps. Konica Minolta’s bizhub i-Series devices are increasingly becoming the centre piece of the ‘Intelligent Connected Workplace’ of its customers.”
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