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Canon USA supports reforestation program

May 1, 2018

With forest fires and severe weather sweeping the country and taking their toll on trees nationwide, Canon U.S.A., Inc. recently expressed its commitment to supporting the Arbor Day Foundation’s “Replanting Our Forests” program.

The company has so far successfully helped to contribute to the planting or distribution of 460,000 trees in the United States since 2009.

“It is through such initiatives that we demonstrate our dedication to Kyosei, engaging in activities that promote social and environmental responsibility,” says Toyotsugu Kuwamura, Executive Vice President and General Manager, Business Imaging Solutions Group, Canon U.S.A., Inc.

“We are thrilled to help the Arbor Day Foundation revitalise forests in the United States in connection with their survival for future generations.”

The Arbor Day Foundation implements reforestation initiatives across the country to rebuild forests that are in desperate need of regrowth.

Through this program, Canon helps contribute to the distribution and planting of one tree for every eligible imageRUNNER ADVANCE multifunction system sold from 1 April 2018 to 31 December 2018, up to a maximum of 50,000 trees. With the company’s support, the Foundation plans to plant and distribute trees in Bastrop Lost Pines Forest in Texas to support wildlife habitat improvement, Superior National Forest in Minnesota to help climate resiliency, and Withlacoochee State Forest in Florida for watershed restoration purposes.

“Canon’s corporate support is an incredible benefit to our program and we thank the team for their ongoing support,” says Dan Lambe, President, Arbor Day Foundation. “Their contributions can be seen through revitalised forests and communities that, until recently, had lost the benefits that a full forest brings to the environment.”

Canon’s corporate philosophy of Kyosei signifies that all people should work together for the common good. Canon explains that it seeks to achieve its goals of energy and resource conservation, as well as reducing environmentally hazardous materials used in its products.

Canon shares this philosophy through various environmental, conservation, recycling and sustainability initiatives. To continue this initiative at home, Canon revealed that its employees began to plant and dedicate trees on the Canon Americas headquarter grounds to commemorate certain anniversaries and milestones.

The OEM has also been demonstrating its commitment to the environment in other ways, as exemplified by its recent Earth Hour participation, which saw 323 of the company’s offices and operating sites around the world taking part in the event.

 

 

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