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Retail

Canon survey reveals missed opportunities in customer communication

February 29, 2012

Confidence in the capabilities of print not fully capitalised on through customer communication. A research study from Canon Europe has highlighted the missed opportunities for digital Print Service Providers (PSPs) to grow their business via increased customer communication. Although 90 percent of respondents stated that print was “critical” or “more important or remaining as important”, […]

59 percent of printer purchasers prioritise cost of ownership

February 28, 2012

Recent PC Advisor poll reveals cost of ownership to be main priority among printer buyers. A poll held on technology website PC Advisor has revealed that the majority of printer buyers consider the total cost of ownership to be their first consideration, with only 14 percent of respondents prioritise the price of the printer. The […]

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