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Ricoh grows IT services by acquiring Avantage

March 17, 2021

Ricoh customers in the Netherlands are set to benefit from an even greater range of IT services and digital transformation capabilities through the company’s acquisition of Avantage.

Avantage is an IT services company that supports customers with workplace automation, IT infrastructure and cloud services to improve productivity.

The acquisition is set to further strengthen Ricoh’s existing digital workplace and IT services competences. This includes IT consultancy, implementation consultancy, Microsoft knowledge and experience, helpdesk services, remote management services, and sales consultancy.

Avantage will operate as a Ricoh subsidiary responsible for its own operations and results. The company will become part of the Ricoh Office Services business.

Alberto Mariani, Senior Vice President, Office Services, Ricoh Europe, said: “This exciting acquisition is part of a global strategy to further enhance Ricoh’s digital services, related competencies, and provision of even greater customer support. Avantage offers the perfect fit for Ricoh in terms of customers, employees, propositions, and size. It also complements other areas of our business such as document management solutions, workflow solutions and print services to provide customers with truly dependable extensive service and support.”

Eric Carree, CEO, Avantage, added: “By joining forces with Ricoh, we meet our ambition to strengthen our organisation. Ricoh is a strong international player and offers us room to grow further. We can provide customers with even better services in the field of digital workplaces and IT services. We look forward to a successful future.”

The transfer of shares will take place after final approval by the national Authority for Consumers & Markets (ACM).

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