OWA brand celebrates 5th anniversary
September 3, 2020
OWA, ARMOR Office Printing’s eco-responsible brand for remanufactured cartridges, is celebrating its 5th anniversary.
Launched in 2015, the OWA brand name represents “Our Way to Act” and has become and has become the company’s flagship brand.
Gerwald van der Gijp, VP & Managing Director of ARMOR Office Printing explains: “The circular economy is at the heart of OWA’s business values and the company intends it to remain so. “Our OWA brand was a pioneer when it launched 5 years ago. At the time, the circular economy was not yet on trend, as it is today. But we stayed on course, and remained committed.
These 5 years of progress in a dynamic and ultra-competitive market are illustrated by several success stories, of which we are proud. First of all, the OWA brand has succeeded in internationalising the company, extending its reach outside of France.
The range has expanded considerably and now includes copier, inkjet and 3D filaments, in addition to the laser present at the launch of the brand.”
The company expounded that in 2020 Armor Office Printing is continuing its programme of selective international distribution by taking the degree of commitment to the circular economy of its partners as a key criterion. “This is consistent with the guiding principle we set from the beginning of the brand,” confirmed Gerwald van der Gijp.
Categories : World Focus
Tags : Anniversary Armor Office Printing OWA
