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New Epson printers exclusive to reseller channel

March 16, 2012

WorkForce Pro C Series exclusivity a bid to improve channel presence.

Epson Canada has announced that the WorkForce Pro C Series printer group will be available exclusively through Epson’s channel partners, through its expanded partner programme, reports IT Business.

Six models are featured in the line: three single-function printers, available from $199 (€152) to $399 (€305), and three multi-function devices, priced from $299 (€228) to $499 (€381). Each are claimed to print up to 3,400 pages per cartridges when utilising Epson’s highest capacity 711 XXL cartridges.

The devices are targeted at SMBs placed in real estate, hospitality, health care, finance and other environments requiring colour laser printing.

Grace Hung, Group Product Manage, Epson North America, commented: “For SMB VARs, the business partner is a key component of the solution they’re trying to sell and, with our line, they can offer businesses real cost savings, especially if they’re using colour lasers today. It’s all about increasing productivity for their organisation. There’s value for the reseller base in the Epson line of business printers.”

Hung states that Epson are looking to VARs it has previously worked with, as well as recruiting new ones, attending reseller shows and other industry events.

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