September 7, 2021
The company announced that it is set to kick off a major international dealer recruitment drive with a carefully tailored global marketing campaign centred on the theme of ‘Why it’s time for dealers to move to MPS Monitor 2.0.’
A core part of the three month long campaign will see the company not only encourage print dealers to migrate to MPS Monitor 2.0, but also proactively recruit new dealers who do not currently offer a print monitoring service to their customers.
To help dealers either migrate to or adopt MPS Monitor 2.0, the company has created multiple assets. These include a specially created Migration Home Page (Change your route!) on MPS Monitor’s website that encourages visitors to download an informative 36-page eBook entitled ‘Your MPS Monitor Adoption Journey Starts here’, to communicate MPS Monitor’s value proposition among the dealer community.
Reflecting the campaign’s international ambitions, the eBook is available in English, Italian, German, French and Spanish.
Of particular note, is the eBook and its key value-add component; its interactive Gap Analysis Tool. This has been created to enable dealers to compare the platform they are currently using with the features and functions of the MPS Monitor 2.0 platform. With just a few clicks, dealers can check whether their current solution’s security parameters, integration, DCA technology, consumable logistics, contract management and advanced data analysis functions are state-of-the-art or not, and whether they are compatible with the demands and requirements of modern businesses. In the case of a dealer’s current platform lacking any of the essential features offered by MPS Monitor 2.0, the eBook provides a detailed guide to help dealers start on their migration path to MPS Monitor.
Commenting on its dealer recruitment drive, Nicola De Blasi, CEO of MPS Monitor, said: “Dealers have proved invaluable in the last 15 months, helping their customers to successfully adopt hybrid working models. With more people working and printing from home, print has also had to adapt to this shift. Therefore, there has never been a better time for dealers to help their customers bring their print fleet back under control, either by migrating to MPS Monitor 2.0 or introducing it as a their remote monitoring and management solution for printers and multifunction devices.”
He added: “MPS Monitor has a track record of helping dealers to deliver exceptional results, thanks to its ease of use, the reliability of its data flow, its robust security and flexibility; all of these combine to ensure that dealers and their end users are able to enjoy a rapid ROI. This is imperative, given that businesses are now working to make up for the time, profit and growth lost to the pandemic. We believe that our migration campaign and recruitment drive will help dealers drive new revenue streams, while the customers they serve will benefit from optimised efficiency, increasing visibility and simplifed print management.”
Dealers interested in migrating to MPS Monitor can get a free trial of the platform from www.mpsmonitor.com.
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