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MENA printing revenues predicted to grow

MENA printing revenues predicted to grow

August 8, 2016

The printing industry is set to grow by seven percent due to investments in the Middle East and North Africa (MENA).Sharif Rahman

Trade Arabia reported that this is due to monies invested in “theme parks, infrastructure and retail”, and that this printing sector – focused around wide-format and signage printers – is, according to a Smithers Pira report quoting the International Expo Consults (IEC), “expected to reach $26 billion (€23 billion) by 2018” worldwide.

IEC said that this demand for the “latest printing and digital signage systems” is on the “growth path” and that older equipment is being “phased out”. The report suggests that this growth will create huge opportunities for OEMs, suppliers of raw material and print equipment.

Abdul Rahman Falaknaz, Chairman of IEC, stated: “The printing industry has witnessed a paradigm shift over the last few years. Technology innovation year-on-year has resulted in top quality results with regard to printing and signages. Today, attention-grabbing digital and traditional signages are a must to attract the customers. These tools will further enhance the effectiveness of marketing campaigns.”

Sharif Rahman, CEO of IEC, commented: “The printing press is regarded as one of the most important inventions of all times. New technologies have been redefining the process of printing, thereby helping GCC countries to expand their domestic industries and generate the desired awareness amongst its customers. Also the increasing specialisation of UAE’s printing sector has seen a tremendous growth in creation of new jobs as well.”

 

 

 

 

 

Categories : City News

Tags : Africa Middle East Printing

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