December 10, 2014
The remanufacturer selected GroupBy’s Searchandiser to “power its site search”.
The Searchandiser e-commerce solution, provided by management software solutions provider GroupBy Inc. and chosen after “careful evaluation”, will replace LD’s “previous site search” because “they required a robust solution that would deliver accurate search results and an improved user experience for their customers”.
Aaron Leon, CEO of LD Products, commented: “For the last 15 years we have focused on only selling ink and toner cartridges. When we expanded into hundreds of additional office supply categories and 50,000 additional SKUs we quickly realised our home-grown search product wasn’t going to work for us. We couldn’t go into an entrenched market such as office supplies without a superior on-site search experience.
“We looked at every leading search platform out there – all the biggest names as well as smaller up and comers. After a long evaluation process we are confident Groupby offers the best search relevance.”
Roland Gossage, Managing Partner and CEO at GroupBy, added: “LD Products is a respected brand known for superior quality and outstanding customer service. With Searchandiser, the company is able to amplify the essence of their brand and translate it into a compelling shopping experience for their consumers. As LD Products continues to advance its online strategy with Searchandiser, they’ll now have a secure and scalable e-commerce solution and all of the capabilities necessary to service their growing customer base. We’re thrilled to add them to our client roster and are firmly committed to their long-term success.”
Categories : Around the Industry