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Greentec celebrates success of Think Recycle programme

May 3, 2012

The Canadian-based recycler claims that it makes “every day Earth Day” as its Think Recycle programme raises over $5 million in 12 years.

(L-R) Kimberly Hoover (Think Recycle) with students from David Suzuki Secondary School Jasmine Kaur, Zoya Chahal, David Suzuki, Mannal Maqbol, Nikki Sandhu and Nikeshia Hamilton (CNW Group/Greentec)


Greentec’s Think Recycle fundraising programme works together with both schools and non-profit organisations in Canada to “generate funds by recycling e-waste”, with three million mobile phones and inkjet cartridges collected since it began in 2000.

The programme has raised in total $5 million (€3.8 million) in support of charitable causes such as the David Suzuki Foundation, which “work[s] with government, business and individuals to conserve our environment by providing science-based education, advocacy and policy work, and acting as a catalyst for the social change that today’s situation demands”.

The company’s general waste collection has diverted more than 30 million pounds worth of e-waste from Canadian landfills since the company came into being in 1995.

The company notes that it “simplifies” the e-waste recycling process and ensures diversion of hazardous e-waste from landfills, and its 100,000 square foot facility is ISO 14001 certified. The company also achieved approval from the Ontario Electronics Stewardship programme and the Ministry of the Environment.

Greentec was also honoured last year as Ontario’s best program operator and sustainable service provider by the Recycling Council of Ontario. Tony Perrotta, CEO and President of Greentec, stated: “We are all responsible for the protection and care of the environment.

“When we work together and keep electronics from entering landfills, then every day becomes Earth Day and we help to keep our earth clean and green!”

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