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Close the Loop Group: Unifying a vision for a sustainable future

July 10, 2024

Close the Loop USA, an integral part of the global Close the Loop Group alongside 15 other esteemed brands and companies, is embarking on an exciting new chapter.

After months of diligent planning and introspection, the company unveils its rebranding initiative aimed at unifying its diverse business units under a single, cohesive identity. This rebranding not only symbolises its collective commitment to environmental stewardship and sustainability but also reinforces its mission to speak with one voice across the globe.

Recognising the distinct strengths and values of its individual brands, Close the Loop sought to create a unified identity that would honour its “culture and DNA” while fostering a sense of cohesion and shared purpose.

The new brand logo and visual identity have been crafted to convey Close the Loop’s forward-thinking approach and its pledge to create a more sustainable future.

The company said on LinkedIn: “Over the past months, we have taken the time to understand the culture and DNA of each business unit, and today we proudly introduce a brand that unites our diverse businesses and regions while cementing our ongoing commitment to environmental stewardship and sustainability.”

 

Categories : Around the Industry

Tags : Business Close the Loop Group Marketing Rebrand Unity

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