CCNA holds first virtual partner conference
February 11, 2021
Canon Central & North Africa (CCNA) partner conference featured partners from more than 45 African countries, underlining Canon’s focus on being closer to its customers and strengthening its regional presence
As the world looks to post-pandemic recovery Canon & Central North Africa’s 2021 edition of their annual partner conference reaffirmed the company’s commitment to its customers, partners and the region. Themed ‘Resilience to Thrive’, the event was held virtually for the first time, due to COVID-19 pandemic restrictions.
Commenting on the event, Somesh Adukia, Managing Director of Canon Central & North Africa (CCNA) said: “Customer focus remains our number one priority and annually we meet with our partners to establish and set goals collaboratively for the year ahead. This ensures our continued prioritisation, as Africa has an immense market potential and we will continue to explore ways to convert it into business opportunities for Canon and our partners.”
The conference was an opportunity for Canon to showcase its ‘Closer to Customers’ strategy, to accelerate new initiatives for additional growth in both B2B and B2C, to further reinforce the network as well as to strengthen organisation and sales channels in country. In addition, and most importantly, frontline staff and partners were acknowledged for their continued service, commitment and amazing resilience as they ensured that service levels remained consistent, despite the effects of the pandemic.
“We remain at the forefront of digital innovation and will adapt to the needs of our markets, which will include continuing to roll-out many innovative products and solutions. We applaud the success of our partners in a year that changed our lives, and we remain committed to our efforts,” concluded Adukia.
Categories : Around the Industry
Tags : Africa Canon Partner Conference
