October 12, 2017
The company launched a ‘Printer Exchange Program’ to provide alternatives for small businesses.
With forty percent of printer sales occurring in the year’s fourth quarter, Cartridge World, a global franchise network, is providing business owners with a solution for their old, unwanted printers that are in need of an upgrade with its new ‘Printer Exchange Program’. The program allows business owners to obtain a new printer without worrying about the tech waste of their current device.
According to a national survey conducted by Cartridge World, a majority of businesses only ranked their printers as “satisfactory” and most plan to buy a new printer within the next three months. In Cartridge World’s ‘Printer Exchange Program’, business owners can obtain new printers at no cost in exchange for their outdated, unwanted printers. Participants in the program must then buy their toner from Cartridge World, and will also receive complimentary printer maintenance for their leased printers. The program, available through 31 December 2017, offers options to participants to recycle, move to another location in the business or donate their old printers to a charity.
Cartridge World will provide a new printer for those participating in the program that meets the needs of the business customer. Cartridge World will review each business and its printing needs individually to ensure they are receiving the right printer when looking to buy now or upgrade. The ‘Printer Exchange Program’ is a part of the company’s ‘Why Buy a Printer Program’ that was launched earlier this year to give businesses the benefit of worry-free printing with the printer(s) and all the printer maintenance and service included at no additional cost.
“As a global brand, we’re aware of the impact that tech waste is having on the environment, and want to offer a solution that not only benefits our Earth, but also the business owners who participate and the surrounding communities,” said Mark Pinner, CEO of Cartridge World North America. “With the holiday giving season quickly approaching, this is the perfect time to launch our Printer Exchange Program. The program allows for businesses to obtain new state-of-the-art printers while allowing the old printers to be donated or recycled to those in need.”
In 2003, Cartridge World opened its first store in the United States and now has over 350 stores in North America and over 1,000 worldwide in 55 countries. With its sights set on adding nearly 3,000 stores to its system by 2019, Cartridge World is looking to expand its presence and “clearly define itself as the global leader in ink and toner cartridge sales, printers, printing supplies, and printer maintenance for home and office customers.”
Categories : World Focus