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Canon USA heads to the Olympics

August 5, 2016

2Canonrio8316The OEM is taking an army of technicians to assist USA teams.

The 70 technician experts are providing a service to the photographers reporting on the games in Rio, Shutterbug reported and will loan or repair any equipment as required. DSLR cameras will be used in plenty by different organisations sent to report on the games, and the Associated Press and Reuters will only be using Canon photographic equipment. Getty images have taken $144,000 (€129,211) of Canon cameras and lenses to Rio.

Canon’s Director of Professional Client Development and Support, Elizabeth Pratt, said: “Knowing that iconic images will be captured, seen and shared by people around the world really drives Canon to provide photographers with not only high-quality equipment but the customer support they need to help ensure they never miss a beat.”




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