May 28, 2019
In an article by The Manila Times Canon Marketing Philippines’ President and Chief Executive Officer Kazuhiro Ozawa of the Philippines, spoke about their recent relaunch of the cartridge collection programme which he explained has been going since 1990.
Speaking to The Manila Times, Ozawa said: “We at Canon strive hard to not just create superior imaging products and business solutions for our consumers and partners; we also innovate ways to deliver products and processes in a more eco-friendly manner.”
He continued: “We have full realisation that what we make may eventually end up in landfills after its product life. As a global company, we are mindful of our environmental impact and take responsibility by implementing a closed-loop recycling system. We are proud to be the first company globally to recycle toner cartridges since 1990.”
According to the article, Canon sees that “smart designs and recycling are some of the solutions in addressing global waste and resource issues” and therefore “it designs products that are easier to reuse and recycle, starting from the selection of materials down to limiting the types of plastics used.”
Canon explains that in its “manufacturing process, it practices a closed-loop recycling method where the by-product of one process is used to make another product, thereby minimising or eliminating waste altogether. Canon also steers away from printing unnecessary labels, engraving information directly on its products.”
The programme was started in japan in 1990 and for its tenth anniversary, Canon increased the collection boxes available around Japans cities placing over 6,000 collection boxes, “resulting in 24 million cartridges being collected,” according to The Manila Times.
In the Philippines, Canon is looking to copy this success and is looking to add more collection boxes for the programme to make it more accessible and therefore expand the programme’s reach.
Vice President of Canon Marketing Philippines, Anuj Aggarwal told The Manila Times: “Since we started the ink-cartridge recycling program here in the Philippines only six years ago, we have collected 7,000 empty ink cartridges from consumers. Our business partners have also been supportive. They have submitted for recycling 99 percent of the toner cartridges they purchased from us.”
Aggarwal concluded: “In doing this, we hope to encourage everyone to be more conscious about the environment and to start practicing recycling. By choosing greener processes for our own business and providing eco-friendly options to our patrons, we hope to inspire change in the community and to contribute meaningfully to the nation’s sustainable development.”
Categories : Around the Industry